Board Narrative
My CEO asked what our AI answer is, and I don't have oneAvailable at
Decide
Leadership interviews, then your AI direction in two halves: AI within the function, and its role in the wider AI agenda. You leave with a board-ready pack
Services
AI strategy, governance and capability building for communications leaders
Each service comes at the depth that you need. Start at Orient, Decide or Build, whichever fits where you are. Most work starts with the Two Clocks AI diagnostic, on its own or with interviews across your leadership.
Orient
You leave knowing where you stand
Decide
You leave with a clear plan of what to do
Build
You leave with something we build together, that runs without me
AI strategy
Your AI direction, set with leadership
Comms AI Roadmap
My CFO is asking what AI can replace. How do I build AI into what we do?Available at
Orient
AI Starter Pack
AI adoption fundamentals, first automations and governance basics, tailored to your function. You leave with your first moves
Build
Workflows, team shape and governance redesigned. You leave with the new model, the AI governance protocol and a 90-day plan
AI governance
Managing AI risk and governing how AI engines see you
AI Reputation Risk Review
What do I need to do to prepare for the risks AI brings?Available at
Decide
A high-level reputational risk assessment of the AI you deploy and the AI aimed at you. You leave with your top risks and the questions to bring to the AI governance table
Build
Risks mapped, with comms responsibility, escalation triggers and holding language. You leave with a risk register ready to run
Agent Briefing
How can I brief and media train my new spokespeople: AI agents?Available at
Decide
Your agent's brief and media training: what it can say, avoid and escalate. You leave with a reputation protocol your IT team can implement
Build · one agent
The reputation protocol translated for the machine, then a mock interview against hard questions. You leave with the reputation protocol, and the findings of the mock interview
Build · several agents
A machine spokesperson matrix and the briefing system that keeps agents consistent. You leave with the matrix, the briefing system and the findings of the drift test (aka media training) we run
Signal Architecture
ChatGPT says something completely wrong about us. How do we change that?Available at
Orient
How AI engines form a view of you. You leave knowing your first moves
Decide
An exploratory, qualitative review of how AI engines answer your stakeholders' questions, starting from your tracking if you have it. You leave with agreed priorities and a plan to act on them
Build
An operating model on your side: a master reference, a multi-department contribution workflow and AI instruments that test new content before it goes live. You leave with a system your team runs
Capability building
Talks, leadership sessions, team training and workshops
Speaking
Keynotes, panels and board sessions, shaped around what your audience needs to understand about AI and communications
The clinic
Half a day with your leadership team, built on the Two Clocks AI diagnostic. Questions come in beforehand. You leave with a direction of travel and next steps
Team training and workshops
Practical sessions that give your communications team the AI capabilities the function now needs
Ongoing support
Advice that keeps pace with AI
The standing day
A day a month or a day a fortnight, held in your calendar, spent on whatever the function is working on that month. It does not require a prior project
Fractional support
For an organisation building the function, holding it between hires, or building an AI capability with nobody senior to own it yet. One or two days a week
We'll work it out
Not sure what you need, or have a different question? That's usually the first conversation.
Let's talk